I had started out as an Art/Painting major at another school.  During my freshman year I got a job in graphic design, and I knew that's what I wanted to do...
Melissa Mykal Batalin '06
EMAC gave me a breadth of study which became invaluable to me in my current job at DreamWorks Animation...
Eli Bocek-Rivele '06
The EMAC program taught me some of the necessary software to succeed in the field, along with many new ways of visualizing things and creating new ideas...
Christina Ciani '10
Certain courses taught me to look at everything from different perspectives, and that ... a situation may call for a non-traditional approach...
Kirk Duwel '03
I had the opportunity to work with feature animation right through graduation...
Adam Gaige '07
EMAC gave me an understanding of concepts and theories that I use every day in my career...
Josh Goldenberg '10
The diversity of classes I took while attending RPI as an EMAC student allowed me to discover my ideal career path...
Chris LaPointe '10
The EMAC program definitely prepared me for graduate school because it gave me an excellent foundation for a graphic design career...
Steve Lucin '08
It is unique that we receive a B.S. rather than a B.A. I think this opens a lot more opportunities...
Kimberly Gomboz '09
Being an EMAC major gave me the communication background needed for my job...
Emelie Hegarty '09
News Icon for RPI Celebrates Launch of New Music Degree with the Rensselaer Orchestra at Carnegie Hall

Rensselaer celebrated the launch of a new Bachelor of Science degree program with a debut performance by the Rensselaer Orchestra.

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James P. Zappen

This is a representative list of faculty teaching EMAC core courses. For a comprehensive list, please see the specific departmental websites at www.arts.rpi.edu/ and www.cm.rpi.edu/ .

James P. Zappen


Photo of James P. ZappenPhoto of James P. Zappen

Professor and Department Head, Communications and Media

  • Ph.D. University of Missouri

James P. Zappen researches and teaches in the areas of digital rhetoric, digital media, and U.S., Russian, and Chinese literature and culture.

His book, The Rebirth of Dialogue: Bakhtin, Socrates, and the Rhetorical Tradition (2004: State University of New York Press), explores dialogical alternatives to traditional rhetorical theory and practice. More recent work includes “Digital Rhetoric and the Internet of Things,” in Theorizing Digital Rhetoric; “Affective Rhetoric in China’s Internet Culture, in Present Tense: A Journal of Rhetoric in Society; and journal articles on contemporary American literature, including “Affective Identification in Jennifer Egan’s A Visit from the Goon Squad,” in LIT: Literature Interpretation Theory, and “New York City as Dwelling Place: Reinventing the American Dream in Steven Millhauser’s Martin Dressler, Joseph O’Neill’s Netherland, and Atticus Lish’s Preparation for the Next Life,” in The Journal of American Culture.

Contact info:
Office number: Sage4406
Phone number: 518.276.6467
Fax number: 518.276.4092
Email Address: zappenj@rpi.edu